Widely known as "the Cowboy Whisky", Pendleton Whisky was created to honor the bold spirit and independence of the American cowboy and celebrate the tradition of the Pendleton Round-Up, one of the most prestigious rodeo events in the world. Pendleton 1910 pays homage to the year of the first Pendleton Round-Up and comes packaged in a intricately embossed bottle featuring the event's famous bucking horse logo.